Published: February 1, 2012
Your competitors may pack a stronger social media punch than you do. How often do you update events and announcements Facebook, Twitter, LinkedIn, or Pinterest? Do you even know who is following you or with whom you are connected? Are you utilizing text message marketing? The stronger your social media presence, the better brand recognition you will have. Better brand recognition leads to increased business.
Research shows that the average Facebook user has about 135 friends. If one of your clients mentions you or your business and services, and what a great experience it was, then you just received a great advertisement that reached at least those 135 people! Multiply that by all the other people that may also share the initial message. Then, with the explosion of Pinterest, think how fast your nice feedback could travel. That is a percentage that you should not ignore.
All you have to do is set the stage for this sharing and these conversations to take place, and before you know it, this group of people has become your sales force, without you paying them!
If you don’t have a strong social media presence, research your competitors and see what they are doing that you are not. Our virtual support assistants can help you pack a stronger social media punch and show you how it can boost your business.